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Monthly Brand Retainer

YourBrandDepartment.Monthly.

Make Your Brand a Compounding Asset

Fixed monthly investment. Strategy advisor, design team, and brand oversight — all included. 30 years, five industries.

🔴 This quarter's retainer slots are limited — only a few spots remain

約瑟夫月費制品牌管家 - 品牌識別設計作品
約瑟夫月費制品牌管家 - 企業視覺設計作品
約瑟夫月費制品牌管家 - 行銷物料設計作品
約瑟夫月費制品牌管家 - 包裝印刷設計作品
約瑟夫月費制品牌管家 - 品牌形象設計作品
約瑟夫月費制品牌管家 - 整合行銷設計作品
約瑟夫月費制品牌管家 - 廣告視覺設計作品
約瑟夫月費制品牌管家 - 品牌識別設計作品
約瑟夫月費制品牌管家 - 企業視覺設計作品
約瑟夫月費制品牌管家 - 行銷物料設計作品
約瑟夫月費制品牌管家 - 包裝印刷設計作品
約瑟夫月費制品牌管家 - 品牌形象設計作品
約瑟夫月費制品牌管家 - 整合行銷設計作品
約瑟夫月費制品牌管家 - 廣告視覺設計作品
30+
Years Experience
1,000+
Clients Served
5
Core Industries
3
Retainer Tiers
百威啤酒 Budweiser博田醫院普利司通 Bridgestone國立台灣大學 NTU春雨集團La Sheena銀聯 UnionPay萊爾富 Hi-Life味全 Wei Chuan聯新國際醫院 Landseed百威啤酒 Budweiser博田醫院普利司通 Bridgestone國立台灣大學 NTU春雨集團La Sheena銀聯 UnionPay萊爾富 Hi-Life味全 Wei Chuan聯新國際醫院 Landseed

Every Brand Without a Retainer Pays These Hidden Costs Daily

Briefing from scratch every time

Change vendors or designers and you're explaining your brand personality all over again. The time cost exceeds the design fee.

Inconsistent style across touchpoints

This poster, next month's EDM, then the website — each piece speaks a different visual language. Customers can't remember you.

Revision loops with no end in sight

'Just tweak it a little' becomes an endless cycle. Costs balloon, and you still don't have what you actually wanted.

Nobody speaks your industry language

The design looks good, but they don't understand trade show logic, medical visual standards, or what makes food look appetizing.

Brand assets lost with every vendor switch

Source files, brand colors, typography specs scattered everywhere. Switching vendors means rebuilding the brand from scratch.

Choose the Right Retainer Plan

We don't list prices here — every business is different. Learn what each plan includes, then we'll find the right fit together.

Entry

Brand Steward

Brand Steward

Your first step to consistent brand maintenance

Annual revenue under NT$30M

Ideal for

5-30 person SMBs, traditional industries starting brand upgrades, companies without in-house designers

  • Monthly brand asset updates (social visuals, DM revisions)
  • Website content maintenance (2-3 items/month)
  • Monthly social media asset pack (ready for internal team to post)
  • Product Spec Sheet design and updates
  • Brand consistency maintenance
  • Monthly basic traffic report (GA4)
Learn About Steward
Most Popular ⭐

Growth Partner

Growth Partner

The ideal choice for OBM transition, chains, and mid-size brands

Annual revenue NT$30M–NT$100M

Ideal for

Mid-size manufacturers transitioning to OBM, restaurant chain branding, mid-size clinic brand building, companies with international trade shows

  • Brand strategy advisory (monthly video check-in)
  • Integrated marketing design (multi-channel)
  • Landing page creation (1-2 per quarter)
  • Social media content (4-6 posts/month)
  • Trade show visual package (1/year, no rush fee)
  • Full monthly report (GA4 + GSC + keyword rankings)
Learn About Growth
Enterprise

Transformation Director

Transformation Director

Full-scale brand partnership for groups, overseas expansion, and IPO prep

Annual revenue NT$100M+ groups

Ideal for

Large manufacturing groups, brands expanding overseas, IPO-stage family businesses, multi-brand consolidation, second-generation succession

  • Brand Director role (quarterly QBR required)
  • Cross-department brand governance
  • Global visual system (multi-language versions)
  • Trade show packages (2/year)
  • Full GA4/GSC dashboard + cross-market benchmarks
  • CEO direct line, 4-hour response SLA
Learn About Transformation

Taipei · Kaohsiung · Singapore | Members enjoy discounted page rates for ESG, annual reports, and catalogs

Three Commitments Only a Retainer Can Make

Not just services — structural commitments that only a long-term retainer relationship can deliver.

Brand Asset Library

Built into your retainer, zero add-on cost

  • ESG sustainability report templates
  • Catalog, manual, brochure layouts
  • Annual report & packaging design specs
  • Annual refinement by retainer team
  • 100% yours after contract ends
Members Only

Member Page Rates

Large project production at member discount rates

Brand Steward10% off
Growth Partner30% off
Transformation Director40% off

ESG reports, annual reports, and catalogs — exact savings calculated at consultation based on your specs

Project Fee Offset

The bridge from project to retainer

  • Path A: Sign retainer together25% discount on any large project
  • Path B: Upgrade within 60 days30% of past project fees credited to first 6 months
  • Path C: Existing membersMember page rates apply automatically

Project by Project, or Compounding Month by Month?

DimensionProject-BasedJoseph Retainer
CollaborationRe-brief every timeSame team, zero ramp-up
Brand AssetsEnds when project endsCompounding month over month
Large Project CostNo discountMember page rates apply
Budget PredictabilityNegotiated each timeFixed monthly, bookable as operating expense
Vendor Switch RiskBrand continuity breaksAssets 100% yours to keep

Not sure which model fits your situation? We'll help you assess — no commitment required.

Book a Brand Diagnosis
FEATURED WORK

30 Years of Work, Results You Can See

From manufacturing to F&B, medical, and global brands — 1,000+ companies trust our design capabilities

普利司通 廣告視覺設計
Advertising Design

普利司通

日月香肉鬆 品牌形象包裝設計
Brand Image & Packaging Design

日月香肉鬆

多納烘焙 品牌形象設計
Brand Identity Design

多納烘焙

三菱電機 POSM設計
POSM Design

三菱電機

AURZ 寵物品牌形象設計
Pet Brand Identity Design

AURZ

裕隆汽車 ESG永續報告書規劃設計
ESG Sustainability Report Design

裕隆汽車

普利司通 母親節廣告設計
Mother's Day Campaign

普利司通

禾善堂 餐飲形象視覺規劃
F&B Visual Identity

禾善堂

How Does It Work?

Three steps, from first call to first-month results

1

Brand Diagnosis (Free)

We learn your situation, goals, and budget — zero pressure to commit

2

Tailor Your Retainer Plan

Three tiers for different scales — confirm scope and start right away

3

First Month: Visible Results

Deliverables you can show in month one — then compound brand equity monthly

FIVE INDUSTRY SECTORS

Your Industry, Our Specialty

Not generic services applied to every client. Each of our five industry sectors has dedicated advisory language, deliverables, and KPI metrics. Click a card to learn more.

Not sure which sector fits?

Let us help you find the right fit

Free Consultation

Starting From Zero Every Time Is the Most Expensive Brand Strategy

A retainer isn't an extra cost — it's what makes your brand investment compound over time.

01

Re-briefing Every Time = Brand Equity Lost

Change designers or marketing staff and brand consistency breaks down. A retainer keeps brand equity compounding — not resetting with every personnel change.

02

Peak Season: No Capacity. Off Season: Wasted Budget

Project-by-project work traps you in a cycle of rush fees and idle periods. A retainer gives you consistent resources across all 12 months.

03

No Data = Marketing Budget Down the Drain

Each new project starts without data continuity — you can never tell what's working. Monthly GA4 + GSC tracking gives every budget decision a data foundation.

Every Other Option Has Its Own Hidden Cost

We're not saying other options are bad — just honest about the problems they can't solve.

vs

In-house Designer

Recruitment takes time, turnover is costly, and headcount fluctuates with workload. Fixed salary of NT$800,000–NT$1,200,000/year plus benefits, equipment, and management overhead.

vs

Freelancers

Quality varies wildly, every new hire means re-briefing from scratch, and they're unreachable during crunch. No brand continuity — different designer each year means the visual identity slowly drifts.

vs

Generic Design Agency

Goes silent after the brief is signed, revision fees are opaque, and they don't really understand your industry. The same template applied to every client.

vs

DIY (Canva, etc.)

Fast, yes — but inconsistent, not professional enough, and your clients notice. Spending your own time on layout design means less time on your actual business.

What Our Clients Say

Before, every trade show meant a last-minute rush on catalogs and business cards — stressful and expensive. With the retainer, we have design resources on standby year-round.

Precision Machinery Manufacturer, Taichung

Growth Partner

The hardest part of succession wasn't the business — it was convincing long-tenured staff that the brand upgrade was right. Joseph's brand strategy report gave us the ammunition to get the board to approve the upgrade budget.

Second-Generation Successor, Northern Taiwan

Transformation Director

When we opened our third location, brand consistency meant franchisees stopped asking 'can we use this?' The retainer helped us build a brand guidelines system that saved me countless hours.

Restaurant Chain Founder

Brand Steward
CONTACT

Plan Consultation

Through an initial brand diagnosis meeting, we'll understand your brand's current status and goals, and provide a customized monthly retainer plan.

Monthly Retainer Common Questions

What's the difference between retainer and project-based work?+
Project-based work handles one-time needs (like a logo design) and ends when delivered. A retainer provides ongoing brand management — regular asset updates, monthly data reports, and brand advisory — keeping your brand consistent and continuously improving.
What's the minimum contract length? Can I exit early?+
Steward and Growth plans require a 6-month minimum commitment; Transformation requires 12 months. Six months is the minimum time for brand strategy to show real results. You can upgrade or downgrade within the contract period, and exit terms are explained in full before signing.
How many revision rounds are included?+
Each deliverable includes 2-3 revision rounds depending on your plan. You also have a monthly hour allocation you can distribute flexibly across your needs. Overages are communicated proactively before incurring additional charges.
Can I upgrade or downgrade my plan?+
Upgrades can happen at any time, prorated for the current month. Downgrades are allowed once every 90 days with 30 days written notice. No need to sign a new master agreement — a simple addendum handles the change.
Which industries does Joseph Studio serve?+
We focus on five industry sectors: manufacturing (OEM to OBM), restaurant chains, medical clinics, international brand expansion, and second-generation succession. Each sector has dedicated advisory language and deliverables — not generic services.
How do we get started?+
Click "Book Initial Brand Diagnosis" on this page. We'll schedule a free 30-45 minute discovery call to understand your situation and goals, then recommend the most suitable plan before any contract is signed.
How is retainer more cost-effective than project work?+
Every project engagement restarts from scratch — rebriefing, rebuilding rapport, risking style drift as different designers touch your brand. A retainer means the same team deeply understands your brand over time: faster execution, better accuracy, and brand assets that don't break when you switch vendors.
Is the 6-month commitment a lock-in?+
It's a protection, not a restriction. Brand strategy takes time to show results, and 6 months is the minimum effective investment period. If you're not satisfied after 6 months, there's no obligation to continue. Throughout the engagement, monthly results reports keep you fully informed of what's being delivered.
Does the retainer include ESG report design?+
The retainer includes a Brand Asset Library with ESG sustainability report templates — cover, intro page, section dividers, inner page layouts, and chart systems. Subsequent production only charges page fees (30% off for Growth members). The templates are built into your retainer at no additional cost.
Does the retainer include catalog, annual report, or packaging design?+
Yes — just like ESG reports, templates for catalogs, manuals, annual reports, and packaging are all included in the Brand Asset Library. Production uses member page rates: 10% off for Brand Steward, 30% off for Growth Partner, 40% off for Transformation Director.
We've worked with you on projects before — is there an upgrade incentive?+
Yes. If you upgrade to a retainer within 60 days of a project completion, 30% of past project fees can be credited toward your first 6 months of retainer. This is our bridge for long-term clients to transition without losing past investment.
Can we sign a retainer and a large project together for a combined discount?+
Yes. Signing a 6-month or longer retainer together with any large project (ESG, catalog, annual report, or packaging) earns a 25% discount on that project. This arrangement is usually more cost-effective than commissioning separately, and the Brand Asset Library builds simultaneously.
Can we still use the Brand Asset Library after the retainer ends?+
After full payment, 100% of the assets are yours to keep. All templates, brand specifications, and materials accumulated during the retainer are delivered in full at contract end. Ongoing updates and annual refinements require an active retainer.
Who is on the retainer team? Will it change?+
Creative Director Jack leads the team, supported by senior designers and marketing planners. Each client has a dedicated PM for day-to-day communication. The team is stable — unlike freelance arrangements where personnel changes with every project.
Is there a dedicated communication channel?+
Yes, depending on your plan: Brand Steward gets Email + LINE + monthly report; Growth Partner adds monthly video check-in; Transformation Director adds 60-min monthly video + quarterly QBR + direct CEO access with 4-hour workday response SLA.
How do we end the contract if we're not satisfied?+
Give 30 days written notice before the contract end date. All brand assets accumulated during the retainer are delivered to you in full. There are no penalties or exit fees — your assets are yours, not our leverage.
Can we pause the service?+
Yes. Growth Partner allows one pause per year, up to 30 days. Transformation Director allows one pause per year, up to 60 days. Retainer fees are prorated during the pause. Brand Steward does not include a pause option. Advance written notice required.
Which cities does Joseph Studio operate from?+
Our main offices are in Taipei and Kaohsiung, with a business presence in Singapore. We serve clients across Taiwan and international brands, with remote service options for multi-timezone requirements.
Will retainer fees increase over time?+
Fees may be adjusted by up to 8% every 12 months, with 60 days written notice. Annual or semi-annual payment clients can lock in their rate for the contract period, unaffected by any adjustment.