Joseph Studio was commissioned by Sun and Moon Fragrant Pork Floss｜logo design, packaging design, gift box to design a professional logo and corporate identity system. Through in-depth brand research and strategic visual design, we created a highly recognizable identity that communicates the brand's core values.
【Introduction of Sun and Moon Fragrant Pork Floss】
Sun Moon Fragrant Pork Floss started from Taoyuan Market and has been established for more than 40 years. The second generation succeeded and also adhered to the tradition. It uses Taiwanese warm-body pork and cooks it in the pot every morning without adding any pigments and preservatives, without any fancy tricks. Strength showdown.
Sun Moon Fragrant Pork Floss insists on hand-frying to retain the ancient taste. Many customers are attracted by the aroma. They also know that the two master Liao always work hard and believe in their quality. No effect at all.
【Joseph Design Concept】
Sun Moon Fragrant Pork Floss is the second-generation successor. The good reputation in the past is a sweet load. On the one hand, I hope that the design will not make old customers feel distant, and on the other hand, I hope that it can move closer to the younger customer group. Can bring guests a warm feeling.
Joseph used warm colors in the design, and introduced the concept of the Japanese family crest to outline the essence of the brand with simple lines. We believe that a good design is not a noble line, but has the personality of the brand and is close to yours. For customers, we think that the personality of Sun and Moon Fragrant Pork Floss is like a fragrance, which may not shock your vision at first sight, but if you are willing to stop and savor it carefully, you will find that the fragrance of Sun and Moon is always on you. lingering in the nose....
Package Design
image visual design
Commercial Photography
Design Gallery
