Brand Consultancy
Positioning and strategy are grounded in market research and industry structure. Our consultants bring hands-on backgrounds in manufacturing, food service, and healthcare, so recommendations can be checked against real precedents.
FEATURED WORK · SELECTED 2024–2026INDEX 001–004 / FROM 1,000+ PROJECTS
Brand & Design Consultancy · 30 YearsBrands are built by systems,
Brands are built by systems,
not by one-off projects.
Strategy · Design · Marketing · Monthly Retainer
For most companies, the brand problem is not a lack of design but a lack of continuity — every new vendor redefines the brand from scratch. Joseph Studio replaces one-off outsourcing with a monthly retainer: a fixed team that holds the full picture of your brand. Over 30 years, we have served 1,000+ companies across manufacturing, restaurant chains, medical clinics, and second-generation succession.
Founded 1994 · 30 years in branding1,000+ companies servedTaipei · Kaohsiung · Singapore
30+
Years in branding
1,000+
Companies served
5
Core industries
3
Offices
OUR SERVICES
What Services Do We Offer?
Whatever service you need, the Joseph Studio team goes all out to bring the greatest value to your brand.
01
01
Branding / Consulting
In-depth market research and analysis to determine the best brand strategy and positioning, creating a unique and attractive brand identity that stands out in the market.
Learn More →02
02
Design / Creative Execution
Brand design, web design, graphic design — we focus on details and creativity, ensuring design solutions meet your expectations through continuous communication.
Learn More →OUR HAPPY CLIENTS
WHY JOSEPH
How we work: three structural differences
Strategy, design, and marketing under one team
When brand work is split across vendors, the gap between strategy and execution falls on the client. Joseph keeps strategy, design, and marketing in one team, so guidelines are written and executed by the same people.
Judgment built on 30 years and 1,000+ cases
Cross-industry cases accumulated since 1994 mean diagnosis rarely starts from zero — pricing norms, channel structures, and procurement flows in your industry have precedents we can reference.
A retainer model that makes brand work continuous
One-off projects stop at delivery. The retainer replaces per-project outsourcing with a fixed contact window and monthly reviews, so brand guidelines, assets, and data accumulate without interruption.
SELECTED WORK
Selected case studies
F&B BrandCISSpatial Identity
Nan Qian Yakiniku｜A 70-Year Group Enters F&B — Brand and Space Established in Parallel
Carrying group heritage while speaking directly to young yakiniku diners
Nan Qian Yakiniku belongs to Kaohsiung's Quan Cheng F&B group, known for over 70 years of Shantou hotpot. Entering yakiniku, the positioning challenge was inheriting the group's deep trust while drawing younger diners through the door. We defined the brand character and market distinction, then extended it into CIS and a spatial identity system — from storefront visuals to in-store layout — so the brand's personality lands at every customer touchpoint and creates a clear memory from day one.
Brand PositioningCIS GuidelinesSpatial Identity
Corporate WebsiteTech IndustryBrand Identity
Li Hong Technology｜Corporate Website for an Industrial Tech Brand
Identity extended into website — consistent tech credibility throughout
Li Hong Technology needed more than a page going live — they needed a corporate website that maintained a professional tech image at every touchpoint. Taking the brand identity's tone as a starting point — thick letterforms for industrial character, abstract geometry for technical integration — we extended the same visual language into the website's colour, layout, typography, and information architecture. Visitors feel the same professionalism from homepage to product pages. Identity and web design were delivered by the same team, ensuring zero gap between the two.
Corporate WebsiteIdentity ExtensionRWD Development
Brand WebsiteF&B IndustryWeb Design
Classical Rose Garden Xianhedao｜Elegant Brand Website for Beverage
A classical, elegant atmosphere transmitted precisely through web visuals
Classical Rose Garden's "Xianhedao" beverage brand centres on a classical, elegant image — the website needed to transmit that tone precisely to its audience. The design started from the brand's colour system and visual language: natural tones, refined layout, and selected product imagery that mirror the brand character, so visitors feel the intended quality in the first second and follow a smooth purchase path.
Visual Style PlanningBrand WebsiteMobile Optimisation
Corporate IdentityCISTrademark
Gong Yi Construction｜Turning Values Into a Recognisable Identity System
A full CIS grown from one belief — justice
Gong Yi Construction was founded to be a sustainable enterprise upholding justice and fairness. The design challenge: turn that abstract belief into a system that is visually felt and remembered. Construction demands steadiness and trusted reliability, so we visualised the values in an elegant yet resilient tone — from brand positioning to trademark and a full CIS, aligning name, ideals, and image for long-term identity capital.
ESG ReportListed CompanyTextile
Roo Hsing｜ESG Sustainability Report for a Listed Textile Company
A report designed to answer investors and regulators
A listed textile company's sustainability report faces investor scrutiny and regulatory compliance demands. We handled the overall design and layout — organizing financial, environmental, social, and governance disclosures with clear structure and reading flow, so the report meets the GRI disclosure framework while carrying the design quality that a listed company's brand image demands.
Ad PhotographyAd DesignOOH Advertising
Wandan Fresh Milk｜End-to-End from Photography to THSR Car Advertising
"Freshness" as the hero visual message — shooting a health image for fresh milk advertising
The advertising photography brief for Wandan Fresh Milk was to turn "freshness" into visual images that communicate product quality within the fleeting glance of a THSR car or station lightbox. We started from hero visual direction alignment, planned scenes and compositions for each ad format, then used lighting to enhance the product's color and texture — integrating the photography into a unified visual system from studio to outdoor media output.
LogoSignageCIS
De Shan｜A Single Image Across Two Scales, Mark and Signage
Logo, signage, and CIS completed in one project
De Shan's identity centers on the image of a mountain — corresponding, in visual vocabulary, to solidity, stability, and deep roots, the operating qualities the brand wanted to convey. The design challenge was making that image work across two very different scales: a printed mark, and a physical storefront sign. The CIS rules explicitly document the presentation standards for both contexts, keeping the image consistent whether enlarged or reduced.
Product StudioCatalog DesignExhibition Visual
Inliang｜Product Studio Shoot Into Catalog, Exhibition, and Poster Design
Images enter the design workflow immediately after the shoot
The Inliang project covered catalog, exhibition, and poster design — photography was the visual foundation. In the planning phase we confirmed product hero and context shot specs based on catalog page dimensions, exhibition formats, and poster compositions, so images fed directly into design layouts without secondary cropping or reshoot. Photography through design by the same team; delivery efficiency and visual consistency improved markedly.
LogoCISPackaging
Li Jia Biomed｜Building Product Trust Through a Color System
One color language across identity and packaging
For biomedical products, a sense of reassurance takes priority over other messaging in consumer judgment. Li Jia Biomed's identity accomplished this with a clean mark paired with two core colors — blue for professional reliability, green for health. This color system wasn't confined to the mark itself; it extended into CIS guidelines and packaging design, ensuring accurate recognition on the shelf.
ABOUT
Why companies choose Joseph Studio
Founded in 1994 and headquartered in Taipei, with offices in Kaohsiung and Singapore, Joseph Studio has served more than 1,000 companies over 30 years across brand strategy, design, marketing, and video production.
Integrated Marketing
Marketing plans come from the same team that sets brand strategy. Media choices are reviewed against data, with monthly reporting on advertising, social, and SEO.
Visual Design
Clients range from listed companies and groups to SMEs. Deliverables include source files and usage guidelines, with font licensing confirmed in writing.
Startup Incubation
For startups, we provide brand building and growth guidance, including resource matching and investment assessment, with budgets scoped to start at minimum viable scale.
FAQ
Frequently Asked Questions
What services does Joseph Studio offer?+
We provide comprehensive brand marketing services including: brand planning, corporate rebranding, startup brand marketing, digital marketing (SEO/SEM/social media), visual design (logo/business cards/packaging/posters), website design and development, video production, and commercial photography. Whatever stage your business is at, we have the right solution for you.
What is the branding process and how long does it take?+
Our branding process has five phases: Brand diagnosis & market research (1-2 weeks), Brand strategy development (1-2 weeks), Visual design & identity system creation (2-4 weeks), Marketing strategy planning & execution (ongoing), and Performance tracking & optimization (ongoing). The entire foundational planning period is approximately 2-3 months, subject to adjustment based on project scope.
How much do Joseph Studio's services cost?+
Service fees depend on the project scope and requirements. We offer a free initial consultation where we'll plan the most suitable approach based on your budget and goals. Whether you're a startup or a large corporation, we have corresponding service packages. Contact us for a free consultation and we'll provide a detailed quote.
Why choose Joseph Studio over other marketing agencies?+
Founded in 1994, Joseph Studio brings 30 years of brand marketing experience, serving more than 1,000 enterprises. Our advantages include: one-stop integrated services (from strategy to execution), rich cross-industry experience (Budweiser, Bridgestone, NTU, and other renowned brands), data-driven decision making, and continuous performance optimization. We're not just executors — we're your strategic brand partner.
Is Joseph Studio right for my startup?+
Absolutely! We have a dedicated 'Startup Brand Marketing' service tailored specifically for startup needs, achieving maximum results with minimum viable budgets. We'll help you establish brand positioning, design visual identity, and plan marketing strategies so your brand starts on the right track from day one.
What well-known brands has Joseph Studio worked with?+
Our clients span renowned enterprises across industries, including Budweiser, Bridgestone Tires, National Taiwan University, UnionPay International, Hi-Life, Wei Chuan, Chunyu Group, Landseed International Hospital, and more. Each collaboration has enriched our valuable cross-industry experience.
CONTACT
Book a Free Brand Consultation
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