Marketing & Advertising
Marketing has nine services matching different goals: driving inquiries, building presence, or integrated long-term planning. Decide what this quarter needs to achieve, then choose.
What does this quarter need to achieve?
Three common marketing goals, each with a service mix. Find the closest one and go straight there.
Drive Inquiries or Orders Now
You need measurable, immediate results: ads and search visibility that generate inquiries. These are data-driven, with every budget tied to a trackable metric.
- A clear conversion goal
- Need results within a short window
- Willing to optimise by data
Build Brand Presence and Community
You want mid-to-long-term visibility: trust built through social, word-of-mouth, and influencer work. Success here is measured by audience relationships, not single clicks.
- Need ongoing social content
- Want to build reviews and reputation
- Considering KOL / influencer work
Integrated Multi-Channel Planning
You need not a single channel but brand, ads, media, and channels integrated into one coherent strategy — planned and continuously adjusted by a fixed team.
- Cross-channel messages must align
- Have an annual or quarterly budget
- Need media buying and planning
Nine marketing services in full
Digital Marketing
A digital strategy integrating search, social, and content, driven by data.
Learn moreMedia Marketing
Media buying and channel planning so messages appear in the right places.
Learn moreIntegrated Marketing
A coherent cross-channel strategy planned and adjusted by a fixed team.
Learn moreDigital Advertising
Conversion-focused ad campaigns with every budget tied to a trackable metric.
Learn moreSocial Marketing
Ongoing social content and management building audience relationships.
Learn moreKOL Marketing
Matching influencers to audience so messages spread through trusted channels.
Learn moreReputation Marketing
Managing reviews and word-of-mouth, shaping the brand image in search.
Learn moreMarketing Overview
An overview of marketing services to see the full picture before choosing.
Learn moreHow marketing executes toward different goals
Wandan Fresh Milk｜End-to-End from Photography to THSR Car Advertising
"Freshness" as the hero visual message — shooting a health image for fresh milk advertising
The advertising photography brief for Wandan Fresh Milk was to turn "freshness" into visual images that communicate product quality within the fleeting glance of a THSR car or station lightbox. We started from hero visual direction alignment, planned scenes and compositions for each ad format, then used lighting to enhance the product's color and texture — integrating the photography into a unified visual system from studio to outdoor media output.
Donna Bakery｜Consistent Brand Marketing From Store to Gifting
Every gift box a brand impression
A bakery's marketing spans in-store experience and gifting occasions, and maintaining a consistent brand image across both is non-trivial. Starting from positioning, we planned Donna's overall marketing image — from logo and CIS to cookie and nut-tart gift boxes, supporting print — so the brand delivers a beautiful, memorable consistent image in every context, whether an in-store purchase or a gift.
Hua Da Tea｜Full Visual Production for a Museum Concept Store Opening
From event planning to live stream — a multi-role visual production brief
Hua Da Tea's museum concept store opening required a complete visual package: event planning, multi-camera on-site documentary, live streaming, and MC integration. We planned the shoot strategy from the event's brand positioning, enabling key moments to reach online audiences live, then in post-production organized the material into a reusable asset library — ongoing fuel for the brand's future event communication.
Ri Yue Xiang｜Turning 40 Years of Honesty Into a Marketable Brand Asset
Brand marketing transformation from market stall to retail shelf
Ri Yue Xiang has run from a Taoyuan market stall for over 40 years — always local warm pork, always made before dawn, no additives. The brand marketing challenge: how to turn that honesty from word-of-mouth into a brand asset visible on new channels (retail shelves, gift market). We preserved the shop's trust in a warm brand tone and built an identity system extended to packaging and gift boxes — so when the product moves from stall to shelf, the brand image speaks for it and converts new customers, passing the brand on to a third generation.
Frequently Asked Questions
With nine services, where do I start?+
How soon do results appear?+
Can I do just one service?+
Why choose Joseph Studio for marketing?+
Not sure which marketing to invest in?
Book a free consultation — a consultant will assess your goals and budget and recommend the most effective mix.